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About
Superseed and Customer Cultivator, LLC. are two components of one entity offering a unique fusion of management consulting and design disciplines.
APPROACH
Our unique approach of "Customer Experience Architecture" focuses on managing our clients' current and future customer perception of interactions with their products, service and brand. Our clients benefit from enhanced brand equity, higher customer satisfaction, retention and increased sales.
FOUNDERS
Founded by Margo Johnson, M.F.A. and Alden Purrington, M.B.A., Superseed and Customer Cultivator offer clients "direct-from-experts" coaching and design. We do this by applying Fortune 100 formal brand marketing, international agency creative experience and entrepreneurial innovation. The results embody the time-tested processes of major consumer product companies with a twist, innovation that differentiates.
CREATIVE
On the creative side, Superseed focuses on driving the perception you want with brand identity and strategic design, reflecting what you stand for to your customers.
We apply a proprietary methodology for attracting customers in traditional and on-line media beyond typical expectations. We do this by building a compelling user experience, bringing to life the intent of your business strategy.
CONSULTING
The consulting side, Customer Cultivator enhances clients' sales, marketing effectiveness and lead generation capability by understanding how current and future customers perceive you, your products or services, and your brand image in a Brand Perception Audit. We look at all your customer touch points (customer service, sales, and advertising) and benchmark them against the competition. We coach clients on:
1. Building a greater Trust bond with your customer by meeting their expectations of you.
2. Positioning your products and services to draw in the most prospects.
3. Creating language for your marketing and sales presentations to be most relevant and persuasive.
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